Hi! I'm Roger Goh.
I am a Graphic Designer.

When I read, what inspire me are not the content or beautiful photograph, but rather the stunning layout and the design of the print material and form.

The function of Graphic design is to communicate. How can we go about creating design in such a way as it make design not only visually appealing but also more exciting to audiences? Even before a designer starts to design, a Graphic design must decide on the form of the design such as the format, proportion, grid system, typography and take into consideration that many problems that might occur in relation to the design. Without the fundamental of typography, it would be impossible to make a fantastic and timeless layout.

Typography is the art of arranging, composing and designing the letterform as a display or text so that it is efficient and enjoyable to read. The better the choice of size, typefaces and materials used, the better the design will be. As time constraints are a factor, most designers often overlook the small little detail in the design.

However, these small details make a clear distinction between good and excellent. There are definitely solutions in design; however, we must be able to identify the most appropriate steps to overcome these problems. Once solved, then we can set about creating or re-create a design to make it more exciting.